CIM Digital Essentials Level 3 Award (Online Learning)

Start Date: 09/04/2018

Duration: 12 Weeks

Venue: Distance Learning

Apply Now

Start Date: For further information, please call 0191 226 6313 or email

Duration: 12 Weeks

Venue: Distance Learning

Apply Now

The Chartered Institute of Marketing (CIM) is the world's largest organisation for professional marketers with a global reputation as a centre of excellence, qualifications are recognised worldwide. The CIM develop their standards based on detailed research and continual feedback from employers, so they’re closely matched to the skills and knowledge required within the market.

This module provides an understanding of what is meant by digital marketing and the key communication tools used. It outlines the key factors that influence the digital consumer including social networks and virtual communities. It identifies the importance of developing campaign content aimed at specific market segment and how campaigns can be measured.

CIM Level 3 Award in Digital Essentials


Call our friendly team of advisers on 0191 226 6313 and they will talk you through your application.


Click Apply Now.

In Person

Come along to our Rye Hill Campus click here for opening times.

Come along to an Open Event at our Rye Hill Campus click here for dates and times.


You can download an application here and post it FREE to:

NCG Direct
Group e-learning
1st Floor
Parsons Annexe
Newcastle College
Rye Hill Campus
Newcastle upon Tyne

Alternatively call : 0191 226 6313 and we will send you an application form.

Digital Essentials (Assesment by Assignment)

• Understanding what is meant by digital marketing
• Understanding the key factors that influence the digital consumer
• Understand the key digital communication tools
• Understand how to develop digital marketing content
• Understand methods of measuring digital marketing campaigns

How does Distance Learning work with NCG direct?
• A Personal Online Tutor who will guide and support you through your studies
• Learner view is where you can access your course site, set targets, view tutor notes and access assessments grades.

You will have access to an NCG Online Course Site which will contain all the necessary learning materials, tools, support and information required to enable you to successively complete your course.

Assesment by Assignment

CIM Level 4 Certificate in Professional Marketing (NCG Direct) or the CIM Level 4 Award in Digital Marketing

On completion of this course you will have the fundamental knowledge and understanding to apply your learning to a marketing or digital role.

This is an open access qualification – NO qualifications or marketing experience are required. However, some work experience would be advantageous. This course is ideal for learners who would like to gain a basic understanding of marketing principles, especially if you have little or no knowledge and experience in marketing.

£ 395.00

Level 3 Award in Digital Essentials - £395.00 The fee includes course induction, all study materials, personal online lecturer support.

Additional Fees
Please be aware, that it is the responsibility of the learners to pay for the additional fees.

Details of costs;
CIM Registration: £50.00
Assessment Fees: £100.00 per assessment x 1 Assessments = £100.00 in total
Alternatively your course can be funded by your employer, please contact our enquiries team for further details on 0191 226 6313 |

Special Offers
Interested in a course?

If you’d like to find out more about our distance learning courses, please contact our enquiries team.

0191 226 6313


enquiry form

download brochure

Course List

Accountancy and Finance

Business and Leadership