CIM L4 Award in Digital Marketing

Start Date: This course has multiple entry points throughout the year Please call 0191 200 4000 or email for more information.

Duration: 12 Months

Venue: Distance Learning

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The Chartered Institute of Marketing (CIM) are the world's largest organisation for professional marketers with a global reputation as a centre of excellence, qualifications are recognised worldwide. They develop their standards based on detailed research and continual feedback from employers, so they are closely matched to the skills and knowledge required within the market.

The CIM Level 4 Award in Digital Marketing has been developed following extensive global employer led research including small businesses, international organisations and numerous marketers across a range of marketing and business functions.

This module is based on CIM’s unique Professional Marketing Competencies which are designed to help marketers meet the increasing demands of them at every stage in their career.


The CIM Level 4 Award in Digital Marketing is designed for practicing marketers who are interested in progressing and growing their career. This module is about appreciating the importance of the ever evolving digital landscape and understanding how to develop skills to improve digital marketing effectiveness.

It will provide awareness of the nature of the challenges and opportunities within the digital environment and outlines the skills and tools required to support and enhance marketing activities and improve digital performance.

By completing and passing one module you will gain a CIM L4 Award in Digital Marketing



Call our friendly team of advisers on 0191 226 6313 and they will talk you through your application.


Click Apply Now.

In Person

Come along to our Rye Hill Campus click here for opening times.

Come along to an Open Event at our Rye Hill Campus click here for dates and times.


You can download an application here and post it FREE to:

NCG Direct
Group e-learning
1st Floor
Parsons Annexe
Newcastle College
Rye Hill Campus
Newcastle upon Tyne

Alternatively call : 0191 226 6313 and we will send you an application form.

The course will comprise of studying the Digital Marketing module and completing a digital portfolio which will be submitted online.

Supported online learners will have access to our Virtual Learning Environment which provides all course materials and content. Learners can log in at any time as long as they have internet access.

Learners will also have access to a Personal Online Tutor to support them through their studies. Learners will be required to dedicate between 6 – 10 hours flexibly per week.


After successfully completing the CIM L4 Award in Digital Marketing you can progress onto the following courses:

• CIM L4 Award in Integrated Communications
• CIM L4 Award in Customer Experience
• CIM L4 Award in Marketing
• CIM L6 Award in Strategic Marketing

Successful completion of this marketing qualification will establish the knowledge, skills and understanding to be able to succeed at an operational level and to perform an essential and successful professional marketing role within the workplace.


Learners looking to study this qualification must have at least one of the following:

  • CIM Level 3 Foundation Certificate in Marketing
  • Level 3 qualification in a Marketing related discipline.
  • BA (Hons) Degree with a Marketing element.
  • Relevant practical work experience.

To ensure that you are studying at the correct level we will ask you to complete a diagnostic assessment as part of the enrolment process. If English is not your first language an IELTS qualification with an average score of 6.5 and no component under 6 is required.

£ £495.00

Please be aware, that it is the responsibility of the learner to pay for additional CIM fees for both membership and assessments. For up to date information on membership and assessment fees please visit:


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0191 226 6313


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